Native in-cart sales
Deluxe digital releases are published as real Shopify products and bought through your own checkout — no redirect, no cart-diversion. The label stays merchant of record.
Sell chart-eligible digital downloads in your own cart.
Deluxe Digital lets your label sell release-week digital downloads natively in your Shopify checkout. Townsend Music fulfils the download and reports the sale to the Official Chart — no redirect away from your store.
Chart-eligible
A country and postcode are captured at checkout so every sale can be reported to the Official Chart. Townsend Music handles the accredited reporting.
Fulfilled for you
Townsend Music delivers the download and the redemption experience. Products sync automatically — there is nothing to upload or maintain.
How to use it
- Install the app via the link your account manager sent you and approve the requested permissions.
- Your account manager links the store to your Townsend Music partner account using a partner key.
- Deluxe digital releases sync automatically and appear as purchasable products in your store.
- Customers buy in your checkout; Townsend Music fulfils the download and reports the sale to the chart.